BOOK REVIEW: CAM BARBER – WHAT’S YOUR MESSAGE? PUBLIC SPEAKING WITH TWICE THE IMPACT, USING HALF THE EFFORT

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Cam Barber knows how to walk the talk. A professional public speaker and speaking coach, he has written a very engaging and useful book titled, What’s Your Message? It promises that it can allow readers to make twice the impact using half the effort. On this count it delivers thanks to its practical and logical approach that can be adapted for different audiences and situations.

In this book Barber dispels a number of myths about public speaking. Barber traces the original instructions about public speaking back to actors where there was an emphasis on rules regarding body language and performance. Barber claims that this often confused people and made them even more anxious. He also says that a natural delivery can make a speaker seem more relaxed and credible. This guide uses rich, real-life case studies about people like Richard Branson, Steve Jobs, Bill Gates, Anita Roddick and more in order to prove that good public speakers are not necessarily born but they can be made with good practice and instruction.

In addition to the examples, anecdotes and case studies, Barber also describes “The Vivid Method.” It’s one he has devised himself with respect to offering guidelines and ways to prepare for public speaking. There are handy hints, tips and suggestions as well as some easy-to-follow examples and templates that can be used every day. The key point Barber makes is that the message needs to be clear, consistent and concise.

What’s Your Message has summarised a lot of complex information and elaborated on some key concepts. It also demystifies a lot of myths and offers practical insights that can be used in almost any situation. In short, What’s Your Message is a handy guide that is engaging, rational and fun and will allow readers to speak in public in a rather simple, effortless manner, which should be commended.

 

***Please note: a free copy of this book was won by the writer thanks to a Goodreads giveaway. To read the original review on that website please visit: https://www.goodreads.com/book/show/27315152-what-s-your-message

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