Many of us will be familiar with the idiom, “Different strokes for different folks.” While this quote could mean that people are varied and enjoy different things, it can also be used to justify people’s diverse habits and motivations. Gretchen Rubin is a habits expert who has developed a new framework for identifying and understanding different personalities called The Four Tendencies, which she describes in a new book by the same name. Some readers will find her commentary enlightening and useful but more research is required in this area to determine its overarching validity beyond the realms of pop psychology.

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